Our web design makes a usable and memorable first impression. Our designs stand out from the other, helping your brand turn heads and improves your business. Our process focuses on smart user-center design and amazing customer service.
First impressions matter more than you think. We understand that a better user experience builds a loyal audience. People won’t hang around too long on a site that frustrates or confuses. Our elegant websites are design-focused, so they’re meet the needs of your visitors, making your company website a joy to use.
Your website is a business tool, and a place to drive customer conversions. A successful website is a catalyst to business growth. A poor site can cause your brand to weaken. Our goal is to deliver sites that perform with a focus on strategic user experience and rich visual design in order to drive business goals.
We start by building our understanding of your business. We speak to key stakeholders and dive deep into data you already have, including the performance of any existing site.Our goal is to start research on your users as soon as possible. This might involve speaking to your customers, creating or analyzing quantitative research like surveys, or performing user testing on the existing site.
A website strategy aligns the website’s proposed structure, content, and features with business goals. It’s where we make high-level decisions about the direction of the website.During strategy, an experienced website strategist collaborates with UX, design, and content specialists to conduct research, identify challenges and opportunities, and make recommendations. At the end of the phase, we present a strategy document that guides the creation of the website and sets the tone for your project
In planning, our information architects and UX designers turn strategic direction into a blueprint for the site. Planning is also where we identify the site’s technical requirements and specifications. [link to IA + UX page]The first key deliverable is a sitemap, which shows the structure and hierarchy of the site’s pages. Next come wireframes – low-fidelity, black and white designs that show each page template’s essential structure. These deliverables are supported by as much user research as we can conduct – we’re passionate about getting our concepts in front of users in order to test and refine them.